Social Lab Marketing
Sales Page, Launch Email
Client Overview
Social Lab Marketing is a Facebook Ads Agency specializing in lead generation and online course sales. The company takes a fresh approach to Facebook Ads by offering highly actionable mini-courses.
The Challenge
Social Lab Marketing was ready to launch their flagship program Ads Manager School. While they specialize in marketing, they needed a copywriting specialist to ensure their long-form sales page had all the elements of influence and conversion.
Our Approach
I created this sales page using the pillars of psychology and influence. Each section was written with a specific goal in mind. I did extensive audience research to tailor the tone and messaging to their audience.
Copy Snippets
Launch Email
Subject Line: LIVE Campaign Breakdowns <<< Want in?
I’ve had so much fun hanging with the Ads Manager School students over the last few weeks. And they are doing AMAZING things like…
– raising their rates and booking their first $12k client.
– finally getting clear on how to break their income ceiling so they can take their ad agency to the next level without working more.
– how to price and package their services so they get PAID for it (I see SO many Ads Managers wayyy undercharging for their services).
One thing I hear over and over is how frustrating it can be to learn Facebook Ads.
It’s like…ads managers are keeping their campaigns a secret.
Unpopular opinion but, we think that’s ridiculous.
Seriously, how are you supposed to learn to execute killer, money-making, Facebook ads without like, clear examples?
So yeah, that’s not our style.
When you join our world, you get a big fat shiny key inside our real campaigns. Unlike some other *gurus* ahem…we aren’t afraid of you stealing our trade secrets.
In fact, we want you to swipe our processes and campaign tactics. Because the point of becoming an ads manager is to make your clients monayyyy.
So here’s the deal…when you join Ads Manager School you get access to monthly Q&A calls and our LIVE Campaign Breakdowns.
And our first LIVE campaign breakdown is TOMORROW where I’m going to break down one of my favorite types of campaigns to run + how you can use it to get results FAST for your clients.
The Campaign Breakdowns are an incredibly real look at how we really run our campaigns. My philosophy when it comes to FB Ads is no more secrets. We want you to feel free to use our strategies in your own campaigns.
AND we’ll have plenty of time to review your ad accounts, troubleshoot any issues, and give you insights on how to go next-level.
That’s why I’m opening the doors + extending the early bird offer to Ads Manager School for the next few days. You can join now + get access to our monthly campaign breakdowns + all the other amazing things inside Ads Manager School for only $997.
You’ll walk away with total confidence in what you need to really DO to create Facebook campaigns that work. And when your campaigns work – your clients will pay you, happily.
Come on in to Ads Manager School.
Amy Crane
Social Lab Marketing
P.S. Our first LIVE Campaign Breakdown is TOMORROW at 2pm EST. Are you in??
Other Work
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