Select Page
Wix vs. Google Sites

Google sites…some of you might be wondering if that’s even a thing. Turns out, it is. Google has a slick little DIY website builder tool that’s hardly ever mentioned.

I’ve successfully used Google sites for a handful of reasons over the years as a freelancer. 

It’s a surprisingly good tool to showcase portfolio pieces on the fly. It’s a great DIY website builder for people who get easily overwhelmed and need less options to stay focused. 

I’m also a big Wix fan, though. (I know, I can hear the Wix haters booing me in the background). 

Wix helped me earn over 100k in my first year as a freelancer, so I’ll sing its praises all day if I want to, thank you very much. 

So, let me help you answer the questions.

Who wins in the battle of Google Sites vs Wix?

Ultimately my answer will be a lot of “it depends” but I definitely have strong opinions and real-world experience with both Wix and Google Sites, so you can trust me.  Plus, I legitimately use both sites in my current arsenal of tools and I always prefer product reviews written by people who’ve actually used the product.   

Google Sites Vs WiX: part 1

  1. Templates
  2. Add-Ins and Integrations
  3. Elements and Uploads
  4. Website Capacity

Google Sites vs Wix Templates

If we’re just comparing Google sites to Wix based on templates, Wix will win hands down.Wix has over 800 “designer-made” templates. And it shows, they’re really pretty.

You could easily pick any of the Wix templates and hit publish and look like a business rockstar.

Scrolling through Wix templates you can quickly navigate through different categories. The templates are highly personalized and thought-out by Wix, which is a huge timesaver.

For example, if you’re a musician they will serve you templates that have built-in Spotify or SoundCloud integrations.

If you’re a Business Consultant, you’ll see options with a crisp, clean layout and a contact form front and center.

They even have CBD website templates. Wix is clearly on trend in terms of what’s emerging in ecommerce and startups. 

screenshot of wix templates for business
screenshot of wix templates for ecommerce and store
screenshot of wix templates for creatives
screenshot of wix templates for community
screenshot of wix templates for bloggers

Templates

Templates for website building platforms provide ease of use for those with little or no experience. If a user has not pre-planned a particular layout, templates may be helpful. Google Sites Vs WiX: What Do They Both Offer? Wix has over 800 “designer-made” templates. And it shows, they’re really pretty. You could easily pick any of the Wix templates and hit publish and look like a business rockstar. Options can be narrowed down to the type of website you need like sites for music artists or financial services.  Even if you have a website you’re currently building, there are even ‘coming soon’ landing page options to use in the meantime. Users have found using a template to start and then editing that is much easier. Is WiX or Google Sites the Better Website Builder As for Google Sites, the template selection is much lower at around 13 designs. Their templates are tailored to specific types of websites as well including a restaurant and a portfolio template. They are the most minimalistic of the website builder platforms and limit pretty and trendy designs.

Add-Ins and Integrations

When it comes to add-ins for the WiX platform, there are a variety of them to enhance the site. On the WiX platform you can add-on:
  • Blogs
  • Membership areas
  • Payment processors
  • Lists
  • Social shares
  • And more
Is WiX or Google Sites the Better Website Builder Some are free while others have additional costs whether one-time or monthly. Integrations for other applications you use can provide the convenience of things being all in one place. WiX can merge your email templates from Mailchimp or your QuickBooks account. Google Sites does not allow for add-ons to the sites created on their website builder. This could be a setback depending on the needs of the business. However, Google Sites will allow the integration of other Google applications.

Elements and Uploads

Different elements of a website can be added to bring the website together to provide all the content you intend. WiX has elements that are endless with a very easy drag and drop feature. Elements are customizable and they could be images, bookings, forms, videos, and more. Wix gives you opportunities to upload different elements of your own such as logos and video content.  Since Google Sites does not allow for add-ons except for those within Google applications, only the elements on the templates can be edited. Options are more limited on this website builder that’s meant for more basic design. Is WiX or Google Sites the Better Website Builder

Website Capacity

Depending on the needs of your website will determine the capacity that’s best for your business. When using a website builder make sure you know how many webpages you need.  For WiX accounts, they have different pricing plans ranging from a professional portfolio website as little $14 USD a month to enterprise plans that require a quote from staff. There is a free version of WiX but allows only up to a 500MB capacity. The other plans offer different amounts of storage up to 50GB. The space allows for various webpages which is important especially to support eCommerce businesses. Google Suites has a smaller capacity unless you have a G Suite account with them. Personal Google accounts are roughly 100MB per site while G Suite accounts are unlimited. Is WiX or Google Sites the Better Website Builder

the more technical side to google sites and wix

Each site allows for custom coding for more personalization. WiX has experienced feedback about duplicate CSS. HTML code is available on both platforms but not required to create sites. It is just an option but the ease of use has been the priority of these website builders.  Security on these platforms offers good protection. WiX has included SSL certificates to protect websites against hackers and more. Google Sites also has SSL included to protect users accessing your website.

The User Experience

Each site allows for custom coding for more personalization. WiX has experienced feedback about duplicate CSS. HTML code is available on both platforms but not required to create sites. It is just an option but the ease of use has been the priority of these website builders.  Security on these platforms offers good protection. WiX has included SSL certificates to protect websites against hackers and more. Google Sites also has SSL included to protect users accessing your website.

Which is Better? Google Sites or WiX?

Considering the features of each website builder, my suggestion is that WiX is the better option. The features can be more suitable for a growing new business. There are other website creation tools out there but if you would like to have a more frugal option, go with the WiX platform.